Comparison

A zero-sugar alternative to Red Bull

If you like the lift of an energy drink but not the sugar, Serra by Neuvedic is built as a considered alternative. It’s zero sugar, names every ingredient instead of hiding them in a proprietary blend, and comes as a day-and-night system rather than a single can: RALLY for focus and RESET for recovery.

How Serra is different

Zero sugar

Both Serra drinks are zero sugar, so the lift does not come from a sugar hit.

Named ingredients, no proprietary blends

Nothing is hidden in a proprietary blend: natural caffeine, L-theanine, Panax ginseng and liquorice root in RALLY; KSM-66® ashwagandha, myo-inositol, glycine, L-tryptophan, L-theanine, magnesium and zinc in RESET. The full label drops at launch.

A day and night system

RALLY (250ml, sparkling) carries the daytime focus with natural caffeine. RESET (250ml, still) is completely caffeine-free for the evening wind-down. One brand for the whole 24 hours.

Made in India, FSSAI standards

Formulated with food R&D partners in India, to FSSAI standards.

Is it for you?

If you reach for an energy drink for a deadline but want something cleaner, and you also care about how the day ends, not just how it starts, Serra is built for exactly that. It’s pre-launch: the first 500 hand-numbered units go to the Founder’s Drop list first.